Browsing the blog archivesfor the day Friday, January 27th, 2012

My Exclusive Interview with Captain Crunch

For years Captain Crunch (full name Horatio Magellan Crunch) was the most popular children’s cereal.  Captain Crunch was acclaimed, respected and enjoyed.  But then the fickle hand of fate, dietary trends and pressure from the White House ended Captain Crunch’s once seemingly invulnerable perch atop the cereal chain.  In March of last year, Pepsico, Inc., […]